Responsive Template Guide
Product Wrap
Food & drink product packaging / wrap design — boxes, cans, tumblers and more, with brand, hero image, labels and taglines.
At a glance
Everything you need to know
21 profession presets
Nursing, dentistry, plumbing, teaching, firefighting, yoga, hockey… each fills brand, product, hero, mascot, border.
4 art styles
Photorealistic Product, Illustrated Graphic, Vintage Retro, Cheerful Cartoon.
40 hero quick-selects
12 drinks + 12 foods + 16 dog breeds — or upload your own.
16 character mascots
Chef, farmer, lumberjack, cowboy, pirate, king, superhero, astronaut, robot, cow, bear, dog…
14 scatter elements
Stars, hearts, sparkles, confetti, paw prints, bones, tennis balls, dog biscuits, fire hydrants…
Dual reference photos
Upload a hero product photo AND a mascot/character photo.
The shortcut
Profession presets
Pick a profession and it auto-fills a themed brand name, product name, hero image, character mascot, and border treatment — a complete packaging design in one click. Then fine-tune any field.
21 professions: Nursing, Dentistry, Plumbing, Management, Teaching, Firefighting, Police, Culinary, Mechanic, Hair Stylist, Ballet, Gymnastics, Contemporary Dance, Yoga, Figure Skating, Ice Hockey, Basketball, Soccer, Baseball, Cowboy, Dog Mom/Dad, Founder/Boss.
21 profession presets
Fills brand + product + mascot
The look
Art style & hero
Pick from 4 art styles and choose a hero product — 12 drinks, 12 foods, 16 dog breeds, or your own uploaded photo. Each hero can use one of 8 per-hero art styles.
- Photorealistic Producta photorealistic rendering for the food and text, combined with a clean graphic-design aesthetic for the overall layout
- Illustrated Graphica clean illustrated graphic-design style with stylized food art and bold flat colors
- Vintage Retroa vintage retro packaging aesthetic with distressed textures, classic typography, and a nostalgic feel
- Cheerful Cartoona cheerful, cartoonish illustration with soft, blended colors, clean lines, and a warm, inviting color palette dominated by greens, blues, and earthy tones, with pops of pink and purple
Character mascots (16):
4 styles · 40 heroes
Or upload your own
The details
Scatter, border & background
Layer scatter elements, pick a themed border treatment, and set the background. The scatter elements include pet-specific options (paw prints, bones, tennis balls) alongside party and food options.
Scatter (14):
Borders:
Backgrounds:
Scatter + border + background
Pet-specific options
Walkthrough
How to use Product Wrap
Pick a profession preset
Auto-fills brand, product, hero, mascot, and border — then edit any.
Pick an art style + hero
4 art styles; 40 hero quick-selects or your uploaded photo.
Add a mascot/character
16 character presets or an uploaded reference photo.
Add scatter + border + labels
Scatter elements, border treatment, labels & taglines.
Pick background + palette + ratio
10 backgrounds, 4 palettes, standard ratios.
Generate
Hit Generate. Download your packaging, or tweak and regenerate.
Tips
Good to know
Profession presets are the shortcut. Pick one and the brand name, product name, hero, mascot, and border all fill at once.
Dual reference photos. Upload both a hero product photo and a separate mascot/character photo.
Credit cost — same as a standard generation. Post-generation tools (background removal, sticker border) are free and run in your browser.
Ready to create?
Open Product Wrap in the Responsive Templates designer and build your design in minutes.